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Welcome

Welcome to PRinaJar, the leading do-it-yourself public relations portal that helps small businesses and conglomerates alike easily access the tools, tips, and foundation knowledge to do their own in-house PR.

For those of you that have already purchased the book “PR in a Jar,” this site is your ancillary resource for templates, case studies, worksheet materials, general tips for media relations, and more. Your membership also gives you direct contact to a robust FAQ database as well as custom media list creation for less than $10 a month.

Visitors that have not bought the book may do so on this site, or simply sign-up for less than $10 a month to receive access to hundreds of additional resources and helpful tools to help you start, or better maintain your own public relations efforts. PRinaJar was designed to teach anyone, in 6 steps, how to become their own PR Maven!

Step 1: Understand your target audience
Step 2: Create a public relations plan
Step 3: Create pertinent materials
Step 4: Create media lists
Step 5: Contacting the media
Step 6: Track your success